Sunday 1 February 2026
Changes to enhance patron experience at Optus Stadium
Fans attending events at Optus Stadium will soon have more choice and an improved experience, with changes to beverage offerings to be introduced from the start of the 2026 AFL season.
From the Fremantle vs Melbourne clash on Saturday 21 March, followed by the West Coast vs North Melbourne clash on Sunday 22 March, all tap beers will be served in 100% reusable plastic cups, replacing the existing paper cups.
Full-strength beer will also be available in general public areas for most major events, alongside existing mid-strength options.
The change follows a comprehensive review and consultation process with key stakeholders including regulatory bodies, suppliers and hirers and brings Optus Stadium in line with other major stadiums across Australia.
Following a competitive process, the stadium's operator VenuesLive has awarded a tender to Western Australian business FSG NickNack, a division of FrothStop Group, to supply and manage the reusable cup system. Dedicated return bins will be located throughout the venue, with cups collected, washed, sanitised and reused for future events.
The change will make Optus Stadium Australia's first major stadium to utilise a reusable drink cup that is available to all patrons.
The reusable cup initiative builds on sustainability measures already in place at the Stadium and supports the WA Government's Plan for Plastics. A trial conducted during the 2024 AFL season showed strong patron support, with most fans reporting a better drinking experience compared with disposable cups.
Optus Stadium Mike McKenna said the new measures continued the venue’s focus on putting fans first.
“We’re really proud to continue our focus on improving the fan experience at Optus Stadium and are pleased the Government has made the decision to support the change to the drinks offering in general admission areas,” Mr McKenna said.
“We’re always looking for ways to make attendance at our events more enjoyable for fans, like the recent introduction of WA-first retail food outlets Biggie Smalls, Proper Burgers by Matt Moran and the Curry Pot, which have proved very popular additions," he said.
“This is yet another extension of our extensive food and beverage offering, supported by innovative technology like the automated self-serve checkouts that get fans back to their seats faster.
“I’d like to thank our partners in this venture, Western Australian companies Gage Roads and FSG NickNack, for their support in developing this initiative.”
With the introduction of the reusable cups, the price of a beer at the stadium will rise by 40 cents.
CLICK HERE for more information on the reusable cups.